Sweatshirts have been a main stay for most young fashionista’s men & women for a long time, they have been sold by Primemark to Hugo boss, they are a universal piece of clothing, they can be used for casual or sports attire even as dress piece for a night out, they are often used as a way for Apparel company’s and college’s or university’s to advertise them self’s, some times people will use them to self express who they follow or how they feel by putting messages on the front, but more and more people are wearing plain sweatshirts in vibrant colors as a staple piece of their outfit, the key to understanding how to dress up a simple sweatshirt, is first understand where it started from and what it original purpose in life was so let’s have a look at its humble beginnings & how this simple piece of athletic sports wear changed the way we dress and express ourselves today.
In 1926 Benjamin C Russel Jr., quarterback for the Alabama Crimson Tide Football team, was tired of the constant chafing and itching caused by their wool football uniforms.Russell Jr. worked with his father, who owned a manufacturing company, to come up with a better option. At the time, Russell Manufacturing Company made garments for women’s and children’s knit shirts and undergarments.
The Original Russell Athletic Sweat Shirt 1930’s Era
1940’S College Sweatshirt
Russell Athletic is still going today and still making this iconic piece here is a sample of one of their sweatshirts
It’s In the original cotton grey sweat fabric, with comfort stitching for less irritation and soft brushed fabric on the inside for increased warmth and comfort, sporting knit cuffs & waistband for a snug fit, with their name on the front, but on the left sleeve you can see their logo with there trade mark eagle motif.
This the company logo up front, so if you’re looking for an original piece you know what to look for, Russell Athletic at this time have a deal with the Harlem Globe trotters to supply all their kit.
During the late 70’s early 80’s, music and culture changed the way looked and dressed, out went the glam-rock and Saturday night fever wide collar shirts and big flares, in came a less dress down attitude, more functional clothing was worn, most kids in America would have owned a Sweatshirt as their School or college would have issued to them as part of their sport kit, if you were a young kid and you were in the Schools/ College’s Basketball or Football team, you wanted people to know you were the man, so sporting your teams sweatshirt under a denim jacket, was away of getting people to notice you, before we knew it every one was following this simple teenage dress style, soon young hip hop rappers, were hitting the streets and making a name for themselves, these young kids, didn’t have cash so they wore what they had, one of those key pieces was the classic Sweatshirt, this influenced a generation to dress down & express them selves.
Run DMC were a huge influence On sweatshirts
The Beastie boys were another iconic Hip group who sported the Sweatshirt
During the 90’s fashion the perryboys popped up there heads and disappeared the grunge look came and went, the Goths stalked our bus stations, but one thing all these styles sported was the Sweatshirt, in the 2000 era brands like McKenzie or Duffer surfaced one of their key pieces was the Sweatshirt, soon the sweatshirt was something most kids got dressed in as it was a cheap item to buy and its wad robust, during the later part of 2010 to 2012 the Sweatshirt was seen sported by people like David Beckham or actors like Jason Statham, soon brands like H & M were sighing them up to do photo shoots sporting their style of sweatshirts to sell to the masses.
David Beckham in a H & M Advertisement
David Beckham Sporting a plain Blue Sweatshirt with indigo Jeans
David Beckham in simple grey Sweatshirt
David Beckham sporting the Kent & Cerwin Sweatshirt
When it comes to looking for a Sweatshirt this is the amazing thing they are not hard to find, price wise you can pick up a simple unbranded one up for around £8.00, if you’re looking for branded or more stylish you will pay more, If you are wanting something different but stylish, go to H & M, there sweatshirts are a staple of what they sell, they have a lot of plain all stylish & printed ones your looking between £18 to £30, not bad prices if you ask me, the originals are about $30, I think you can get them through Amazon too. My advice is invest into three plain pieces in Burgundy, Navy, Grey, these three pieces are more than enough to make some great outfits and look stylish.
One of the things l like about Sweatshirts, if you want to make a statement you can, by buying pieces with unique designs and colours, the one above is just amazing you have the rich deep burgundy colour, then a simple drawing in bold white, no writing just a great design, if you’re looking to be bold in your approach to your style, look for pieces like this, that will show your individuality, loads of people have the Nike & the GAP be different be stylish.
When it comes to styling a sweat shirt there a lot of ways you can do this, but one of my pet hates is people wearing matching bottoms, People you look like your walking around in a big rompers suit, no style points there my homies, get with it, dress in style and have pride, go out there and rock the show, let me guide you a through a couple of looks, to inspire you and get that grey matter in one’s head rolling and clicking in these images are not mine, but l found them on the web, one of my favorite points of call, is Pinterest a great app for style ideas, l do a lot of research on there
This Outfit is a classic to put together, this guy a has gone for a plain grey sweatshirt with slim fit stone jeans, he’s added a camouflage M65 field Jacket, finished with low top trainers, this is a more sort of popping around the shop look, dressing down on a Sunday afternoon style, but very casual and it has bags of urban chic.
Now if you want to stand out and want to make a bold statement, color is key, bold pastel colours, this guy wants all the attention to his top half, the bottom half is the blank canvass, he’s gone for retro plain black running shoes, black socks, added slim fit black chinos, then he has a vibrant striped T-shirt untucked, it kind of breaks up the two plain colors, then he finished it of with the pastel pink Sweatshirt, a bold and striking outfit, this is an evening or weekend Outfit, I like the black but the pink is a little to light for me.
Now if you want to be an average Joe, or your just tipping your toe in how to rock a sweatshirt, keep it simple but basic, don’t put on sweatshirts with crap art, i.e l love husky or Beer helping guys to bonk, they are not stylish, until you get the basics right keep it simple and work your way up, this guy has basic boat shoes on with some straight fit chinos, then mid blue Sweatshirt with some small logo, he not setting the world on fire but he keeping it basics and looks good.
Now if you can remember this one it’s from the David Beckham H & M picture above, who said advertisement don’t work, I like how this guy has put this out fit together, not much for the hat, but the skinny indigo jeans married up with the black boots, give this a fresh street style relaxed look, finding you own style, is key try to use some of these looks inspire you, you can even go for normal trousers if needed to, that’s the best bit about sweatshirts you can work them in on any style your trying to create, just keep it simple and fresh.
Again I hope you have found this blog informative and I have not been sponsored by any body, this is my view and how I feel about the iconic sweatshirt, I hope you take some thing away from this and it inspires you to dress better, and most of all respect a little more what you are now wearing on your back.
BE BOLD BE PROUD